Digital networking or online networking rarely gets pushed to the top of your to-do list, day in and day out. That’s because the prospect of meeting someone new and striking up a conversation is compelling enough. So many of us are busy juggling work, family life, and social obligations. And even more of us are feeling a bit overwhelmed by the amount of information that we have to process when we try to meet someone new. So while attending networking events at your local level is still great, digital networking opens doors to you at an absolutely different level.
Digital networking is the way to go if you want to connect with people who may be physically or mentally attracted to you but are unable to meet you in person. It is also a great method of communicating with others and expanding your social media reach. It is much faster than traditional in-person networking. All of the leads that you create in-person can be easily tracked through social media websites. Many people will go to great lengths to meet someone in person but would rather not if there was a simple, cost effective, and convenient alternative.
Let’s face it; social media is all about instant gratification. The reason that so many of us may have an account in Twitter, LinkedIn, Facebook, MySpace, etc. is because we want immediate access to something. If it’s a product launch, or a promotion, or new classes or seminars, we can’t wait to be informed. For most of us, we don’t have the time to create elaborate profiles, we may not even have the time to answer every question that we are asked. But with digital networking, we can put our image and our message out there immediately with only a click of a button.
So, what does digital networking have to do with building relationships? Well, as mentioned before, it is a convenient way of building relationships but it goes much deeper than that. Digital networking allows you to bring people together from other areas and helps you to make introductions. If you are attending a networking event and someone mentions your name, they already know you don’t need to introduce yourself.
It’s also important to remember that when you are attending networking events, you are introducing yourself to new business contacts. By developing a personal relationship with someone, it will ensure that you will receive more business in the future, just by being friendly and meeting in the first place. The more comfortable you are with new contacts, the easier it is for them to take advantage of you. When someone recommends a new business opportunity, you should definitely take the time to look at it. Not only should you ask a lot of questions, but also double check the information that they provide, to make sure it is accurate.
Your networking success will be much greater if you make the effort to meet new people, but also to expand your networks. One thing that digital networking allows you to do is to develop relationships with those in your field of interest. There are several different ways that this can be accomplished. For example, you can join social media sites such as Facebook, LinkedIn, and Twitter. You can send personal messages to members of these sites, comment on other members’ posts, and connect with them through group pages.
Another great way to develop digital networking skills is to be involved in online discussion forums and websites. You can learn a lot about new ideas, tips, and suggestions by participating in forums. You will get an inside look at how successful people communicate and build relationships. The more you participate, the more you learn. You may also decide that you want to create your own profile on one of these social networks. This is also a great way to meet people who share similar interests with you.
In addition to meeting new friends and making new business opportunities, digital networking is beneficial because it helps you stay connected with the right people. Finding new friends and interacting with those in your circle of influence can help you overcome many of life’s little problems. When you’re able to successfully connect with the right people, your life becomes much more enjoyable. Don’t let digital networking become another mundane part of your day.